COLOGNE, Germany (March 30, 2021) — Sena Technologies, Inc. the world’s leader in Bluetooth® communication solutions for powersports and outdoor activities, wins the prestigious Best Brand Award in the “Communication Systems” category.

MOTORRAD Magazine is a German publication and the most popular motorcycle media outlet in all of Europe. Every year, MOTORRAD Magazine awards prizes in different categories including “communication systems” for motorcyclists. On the occasion of the Best Brand Awards, readers are able to act as a jury of critics and express their preferences. This year, 51,333 readers cast their votes across 22 categories – that’s how the MOTORRAD Readers’ Choice 2021 can be summarized in figures. 

We are more than proud to announce Sena’s third consecutive success in the category “communication systems” for motorcyclists, with a total of 56.2% of the votes. A percentage that has risen noticeably and steadily over the years (in 2020 it was 44% and 41% in 2019) consolidating a history of quality, success and trust among motorcyclists.

We are incredibly grateful for this success, knowing that behind every vote there is a rider happy with their Sena, and this is, for us, the most beautiful prize. #RideConnected

To learn more about Motorrad magazine, click here.